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In a world where sustainability and environmental and social responsibility are becoming increasingly crucial, many companies are seeking to adopt environmentally-friendly practices in order to meet the expectations of consumers and regulators.
EcoEntreprise certification is a benchmark recognizing companies committed to sustainable, environmentally-friendly practices.
This article explores why companies should consider this certification, highlighting the economic, environmental and social benefits it offers.
What is Ecoentreprise Certification?
EcoEntreprise certification is a recognition program designed to encourage and promote eco-responsible behavior within Swiss companies. In existence since 2005, it is designed to help companies integrate environmentally-friendly practices into their day-to-day operations, based on strict criteria and rigorous audits carried out by certification bodies. Eco Entreprise certified companies demonstrate their commitment to sustainability and environmental protection, which can have a positive impact on various aspects of their business.
What are the certification criteria?
To obtain EcoEntreprise certification, organizations must meet a set of criteria covering all aspects of sustainable development.
Certification covers various aspects of environmental management.
These criteria are manifold, and include the implementation of recycling and waste reduction systems, or the use of technologies and practices aimed at reducing energy consumption. EcoEntreprise certification also takes into account measures to reduce greenhouse gas emissions and other pollutants, as well as any practices aimed at reducing water consumption and improving water quality, and the use of materials and products from sustainable sources.
EcoEntreprise certification also covers social issues such as occupational health, inclusion, skills development, training programs and employee awareness of environmental issues.
It recognizes participation in local and community initiatives in favor of the environment or discriminated populations.
Finally, EcoEntreprise certification covers all aspects of governance, CSR management, risk management and ethical practices.
Three good reasons for EcoEntreprise certification
Reason number 1: Competitive advantage
EcoEntreprise certified companies can differentiate themselves from their competitors by demonstrating a real and tangible commitment to sustainability.
This can attract environmentally conscious customers and strengthen the loyalty of existing ones.
Today, a company that respects the environment and demonstrates social/societal responsibility is bound to have a competitive edge.
Obtaining this certification, validated by an independent body, helps to dispel any suspicion of greenwashing, and shows potential customers what you’re really doing for the environment.
Over 150 Swiss companies are already EcoEntreprise certified, including SMEs such as AGV Toni SA (65 employees/Cugy), to large companies such as the Banque Cantonal Neuchâteloise (BCN) (310 employees/Neuchâtel)
With Mon Entreprise Durable by Coptain, it's easy to get started with your EcoEntreprise project.
Reason number 2: Economic and social benefits
Cost reduction
Adopting sustainable practices in a company or organization can lead to significant cost savings.
For example, improving energy efficiency can reduce electricity and heating bills.
A company may choose to heat its premises with a pellet stove, which can significantly reduce the amount of KWh consumed.
Similarly, efficient waste management can cut waste treatment and transportation costs.
Companies have a major responsibility and power of action with regard to the waste they produce.
Each company can raise awareness among its staff and pass on best practices.
Solutions can be found all along the value chain.
For example, companies can reduce their waste production by avoiding over-packaging, by switching to reusable or easily recyclable materials, and so on.
Setting up a waste sorting system makes waste management more efficient and less costly.
When you consider that each Swiss citizen produces 17 tonnes of waste a yearthere’s room for improvement just about everywhere.
Cost savings can also be made in electricity consumption.
Buildings with a high level of natural light should be favored, to limit the need for artificial lighting.
Timers and motion detectors can also be installed to optimize lighting.
Facilitating access to new markets
More and more consumers and businesses are looking for partners and suppliers committed to sustainable practices.
EcoEntreprise certification can open doors to new markets and business opportunities.
This is why EcoEntreprise certification is included in the awarding of public contracts in all the cantons of French-speaking Switzerland.
Improving reputation/image
EcoEntreprise certification enhances the reputation and image of the recipient company as a responsible player committed to environmental protection.
This can significantly improve the perception of the company by customers, partners and investors.
In fact, companies holding the certification can not only display it on their website and social networks, but also appear on the EcoEntreprise.ch website.
Employee commitment
Awareness-raising and training programs can improve employee commitment and satisfaction. Employees are more likely to identify with a company that shares their environmental and social values. Training and awareness-raising is an essential part of effective EcoEntreprise certification. Without the mobilization and conviction of employees, nothing is possible.
Reason number 3: Environmental benefits
Reducing carbon footprint
By adopting sustainable practices, companies can reduce their carbon footprint and contribute to the fight against climate change. This includes reducing greenhouse gas emissions and improving energy efficiency. This argument is particularly emphasized by companies in the construction and industrial sectors, such as Camandona SA (Crissier/Vaud).
Protecting natural resources
Efficient water and waste management helps preserve natural resources.
EcoEntreprise certified companies play an active role in protecting the environment and promoting biodiversity, such as GESTE Engineering (Renens/Vaud).
Regulatory compliance
EcoEntreprise certification helps companies comply with current environmental regulations.
By adopting sustainable practices, companies can avoid the fines and penalties associated with non-compliance.
What’s more, national and European regulations are set to get tougher all the time, so it’s in a company’s best interests to get certified as soon as possible.
To conclude...
Over the past twenty years, EcoEntreprise certification has become an indispensable tool for any company wishing to behave in a sustainable and responsible manner.
In return, this certification offers numerous advantages to companies wishing to adopt more environmentally-friendly and socially responsible practices.
By meeting strict criteria, easily accessible via online checklists, and after undergoing a rigorous certification audit, companies can not only improve their environmental practices, but also enhance their reputation and competitiveness in the marketplace.
By adopting sustainable practices, Swiss companies can play a key role in the transition to a greener, more responsible economy, while helping to educate and train their employees and customers.
